Options for growth
Videos
Expand your customer base
To grow your business, it’s often necessary to look beyond your existing customer base. This video looks at some of the ways you can do this, including trade shows, direct marketing and referrals.
Other videos:
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School for Startups: Networking
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How Designing Demand helped us rebrand – TasteTech Ltd
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How we developed our new idea - The Aroma Company
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Exporting – are you ready?
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How a Knowledge Transfer Partnership helped us grow – Risktec Solutions Ltd
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Sell more to your existing customers
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Use a SWOT analysis to find business opportunities
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Assess your sales and marketing potential
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Expand your customer base
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Making your small business indispensable
People are talking about
The most discussed topics in the last seven days
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Diversify and expand your customer base
By exploring ways to expand beyond your existing customer base, you can: increase your sales ... -
Win back old customers
It is easier and more cost-effective to sell to old customers than it is to sell to a new ...
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Find out if there's a market for your idea
It can be difficult to take an objective view of your idea's commercial viability, especially ...
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Export goods or services for the first time
Exporting offers successful companies extra opportunities to generate revenue and profit. It may ...
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Taking your new idea to market
Develop a new product or service in a planned, organised way, to help you make the wisest ...
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Grants and support for innovation and R&D
One of the government's main priorities is to help businesses grow. That's because they help ...
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Team up with other businesses to win contracts
Many public- or private-sector contract opportunities are too big or complex for smaller ...
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Decide if your business is franchisable
Franchising is an established way to grow a business. Instead of establishing and running new ...
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Joint ventures with other businesses
In a joint venture, two or more businesses combine their resources and expertise to achieve a ...
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How to go about franchising your business
If you believe your business is franchisable, your next move is to get a clear understanding of ...
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Import to grow or improve your business
Many businesses use importing as a way to grow or improve by taking advantage of lower prices ...
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Government support for improving your business
Government wants to help businesses grow and improve. To do this, it offers advice, guidance, ...
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Network with other businesses
The connections you and your business make are important. It's a great way to find out about: ...
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Business seminars, workshops and other events
Taking part in conferences, workshops, seminars and other industry events can be a great way to ...
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Trade associations and professional bodies
Whatever your business' size, it's useful to be able to talk to others in your sector. Almost ...